The internet is getting more consideration in marketing field, due to its increasing popularities with telecom development  .The  direct marketing become a favourable field for nearly every industries. Today nearly every industries have their own website to take competitive advantage over other. With this scenario, how can tourism industries can separate them self with web world .Even tourism industries needy it because every customer is for away from the service provider and they have only little bit knowledge about the places and their markets services and specialities .With this consideration the tourism players require the medium to provide better information to customer and get their more attraction toward their services and product. The tourism industries can utilize the Electronic Customer Relationship Management(e-CRM) that can promote customer satisfaction and assist in building profitable customer relationships. This paper analyse the customer satisfaction on the basis of initial information ,they are getting from the tourism web site .This paper cover the different tourism website and find out that reservation and the customization of product and services  are the most attractive element of the e-CRM in the tourism sector. The online payment through different electronic means is also a most attractive feature that attracts the customer to get the servicers online. The paper makes a theoretical and methodological.

Keywords: e-CRM, Customer Satisfaction, Tourism Sector