Individual Competence Framework is a tool to measure a person's level of media literacy. European Union countries using this measuring tool consist of personal competence (ability to use and analyze media messages) and social competence (building relationships, creating media content). determine the level of media literacy owned by a person, is at a basic, medium or high level. The purpose of this study was to examine the level of individual competence framework among women activists. This study uses a qualitative method. The number of informants interviewed was four people. Data analysis using Miles and Huberman (collection, presentation and reduction of data). The results show that all informants are actively involved in community empowerment activities. They act as agents of change in the fields of population, agriculture and child protection. The three informants use internet media, especially smartphones, in carrying out their activities. Smartphones are very helpful in disseminating information to members or work organizations that become their partners. The most widely used use of social media is WhatsApp, Instagram and Facebook. Women activists are generally able to analyze the messages received. They do not arbitrarily disseminate information, but confirm beforehand by checking in other media, or asking friends who understand better. Women activists have skills through writings and pictures/photos that motivate and inspire. It's just that making video messages still requires help from friends or people around. The environment around women activists is aware of the law that regulates the dissemination of messages on the internet. They have an environment that understands media, friends help them a lot in understanding and packaging messages through internet media. .

Kata Kunci: media literacy, internet, activist, women